360° Business Architect
Your Ultimate Business Management
Framework,
Course & Mentorship Hub
Unlock the full potential of your business through our ultimate business management program, including comprehensive lessons, frameworks, dedicated software, and one-on-one mentorship. We'll guide your transformation from disorganized to efficient operations, helping you lay the foundation for scalable growth.
Get StartedOur Story, Your Success
Since 2018, the Infinity team has empowered and helped over 20,000 startups and small businesses to revolutionize their workflow.
Additionally, we’ve created over 400 custom workflows, frameworks, templates, guides, and tutorials, tailored to the unique needs of our users.
And by engaging with more than a thousand professionals, we've developed a deep understanding of their specific requirements when it comes to organization, management, and business growth.
Now, we want to broaden our impact with our innovative business management framework in order to enable better organization and enhanced productivity.
Osman Erdi Balcıoğlu
“Definitely a customer-first company, they’re always connected with their customers to provide the best solutions, great product with crazy details to manage almost whole process of your company.”
Atsuko Nishiguchi
“Infinity’s friendly, caring attitude and responsiveness makes up for the little wishes here and there. Great customer support and I’m looking forward to new additions and improvements in the future!”
Nadia Mercer
“The personal attention from the Infinity team all through exploring and onboarding has more than made up for my initial investment. Glad to support this team and excited about the future of the product.”
Do You Recognize Yourself?
Experiencing operational inefficiencies and misalignment.
Noticing inconsistency in your business outcomes and quality of delivery.
Losing valuable time, effort, and money to redundant or ineffective operations.
Feeling the strain of expanding business needs without scalable processes.
Constantly playing catch-up, never leading or innovating.
Juggling multiple tools and platforms without achieving true efficiency.
An All-in-One Business Management Program
Frameworks
Efficient business management templates, pre-structured and ready for immediate application.
Course
Engaging and interactive lessons focused on practical knowledge and implementation.
Mentorship
Expert 1-on-1 guidance to help you throughout the entire course and your learning journey.
Software
Leverage Infinity’s business management software designed for flawless organization.
Your Blueprint to Well-Organized and
Efficient
Business Management
Gain access to our comprehensive business management course and frameworks, and turn
your business into an efficient, scalable organization. Ready to load and use in an instant!
Business Management
Setting a clear aspiration serves as a starting point for our strategy formation and strategy analysis.
- Help us set the long-term (3-5 years) aspired outcome of the journey.
- Serve as an input for the Strategy creation.
- Help us define strategic objectives and key results (OKRs).
Compare your competitors’ product and/or service to your own in order to understand what your offer is missing and how to gain competitive advantage.
- Evaluate our competitors in order to gain a deeper understanding of our market position.
- Recognize gaps and use them to improve products, services or distribution.
- Foresee potential threats to our business.
Learn to define your ideal customers, their needs, and tailor their products and services for them.
- Understand and adapt products/services to meet market needs.
- Identify market gaps, gain a competitive edge, and uniquely position our offerings.
- Strategically allocate resources based on customer needs and their demands.
Evaluate your business’s strengths, weaknesses, opportunities, and threats to optimize strategies and mitigate risks.
- Get a clear picture of a company’s internal capabilities and external environment.
- Set a foundation upon which actionable plans can be developed.
- Remain agile, adapt to changes and find new opportunities for growth.
Learn how to manage and organize departments within your company in the best way in order to have a clear overview of what each department is responsible for.
- Interconnect departments to other parts of the system: KPIs, OKRs, initiatives, etc.
- Get an easy overview of departments with all relevant information in a single place.
Learn to organize your management team and get a well-rounded database that will help you be more efficient.
- Create an organizational structure.
- Improve cross-functional collaboration.
- Connect people with departments, processes, OKRs and more.
The right tools not only streamline workflows but also enhance collaboration and performance assessment — but only if organized right.
- Assess performance and ensure the tools we use truly contribute to our success.
- Simplify workflows by centralizing tool management and knowing who uses which tools.
- Have a clear overview of how the tools are connected to Processes, Team and Departments.
Defining, managing and improving a company’s processes is essential for achieving a specific goal or providing a service/product.
- Understand and map main business value and support activities.
- Structure and manage the way work is done in order to increase efficiency and effectiveness.
- Analyze, identify and prioritize improvements of critical business functions.
Learn to define and manage your OKRs in order to set and measure specific goals within a set timeframe.
- Set high-level objectives from our strategy and ambitions.
- Make the transition from strategic goals to specific initiatives.
- Ensure every team member understands and works towards the company’s strategic priorities.
Defining KPIs helps us provide a focused direction for the team, allowing us to track our performance continuously and see if it aligns with our objectives.
- Enable businesses to assess their performance against set objectives.
- Provide actionable insights, enabling organizations to make data-driven decisions.
- Focus on the most meaningful actions to ensure alignment with overarching goals.
Learn to track your KPIs in order to visually present and interpret your performance metrics (KPIs) over a specified time frame.
- Understand business performance in real-time, allowing for immediate action and planning.
- Learn to foster growth culture, with the team focused on outcomes and continuous improvement.
- Allocate resources more efficiently to key areas with the highest returns.
By setting and executing effective strategic initiatives, companies can ensure they are making progress toward their goals.
- Get a clear overview of the progress, status, priority and completion dates of the projects.
- Ensure high-level goals and objectives are in sync with day-to-day tasks.
Turn your initiatives into specific, actionable steps that are essential in implementing and realizing larger goals of your business.
- Break down strategic initiatives into manageable and measurable units.
- Make sure everyone is clear on their responsibility and progress tracking.
- Ensure alignment between daily operations and overarching strategic goals.
By creating a database for important documents and organizing them efficiently, you can create a well-rounded system that everyone can easily navigate.
- Save time and effort searching for files in different places.
- Reduce clutter by keeping an orderly document database.
- Facilitate collaboration with easily accessible files to all team members.
Scale Your Marketing and Growth
Operations with Our 360° Framework
Streamline and scale your marketing and growth efforts with our comprehensive, data-driven marketing management framework.
Includes video lessons and templates that cover everything from designing customer personas to creating custom processes for specific sectors.
Marketing Management
Establish a deep understanding of your target customers by identifying their current and desired states, problems and needs.
- Tailor your messaging and positioning effectively.
- Develop customer-centric strategies easier.
- Use insights to form high-level objectives and key results.
Learn how to track every step your customers go through in engaging with your product or service, from initial awareness to post-purchase interactions.
- Optimize interactions based on customer needs and behaviors.
- Align marketing efforts with customer expectations.
- Define clear paths toward achieving higher objectives.
Assess your competitors’ branding, messaging, marketing strategies, social media presence, etc. to reverse-engineer their tactics and improve your own.
- Assess the marketing landscape to understand what your competitors are doing.
- Identify what sets your competitors apart.
- Understand which tactics are performing well for your competitors.
Identify internal strengths and weaknesses, as well as external opportunities and threats when it comes to your marketing and growth efforts.
- Gain a clear picture of where your marketing stands in the competitive landscape.
- Get ideas on new growth levers, marketing tactics and funnel optimization.
- Understand your target audience better through SWOT research.
Learn how to manage and organize different sectors within your company in order to get a clear overview of what each sector is responsible for.
- Interconnect Sectors to other parts of the framework: processes, KPIs, initiatives, etc.
- Get an easy overview of Sectors with all relevant information in one place.
- Stay aligned with your main objectives.
Create a detailed People database to understand the skills, experiences, and roles each person brings to your team.
- Improve cross-functional collaboration.
- Create an organizational structure.
- Identify skill gaps and strengths.
- Connect people with specific sectors, who they report to, and more.
Learn the importance and best practices of cataloging marketing tools for effective resource management and enhanced collaboration.
- Ensure the tools you use truly contribute to your success.
- Simplify workflows by centralizing tool management.
- Connect Tools to other parts of the system for a better overview.
Make sure your marketing processes are defined, streamlined, and continuously improved in order to get the most out of your marketing efforts.
- Understand and define main and sub-processes for your marketing team.
- Structure and manage the way work is done.
- Analyze, identify and prioritize improvements.
Identify all marketing channels you’re currently leveraging to reach customers in order to be able to improve and optimize them.
- Get an overview of all the channels you’re using.
- Connect them to specific sectors and people.
- Assess the performance of each channel to determine priority for improvement.
Define and manage high-level marketing objectives and key results in order to better articulate the goals you plan to achieve.
- Set high-level objectives based on marketing strategy.
- Translate the goals into specific initiatives.
- Ensure everyone is on the same page regarding marketing priorities.
Learn how to set and manage your Key Performance Indicators so that you’re able to measure and track the success of your OKRs.
- Assess your performance against set marketing objectives.
- Make data-driven decisions based on actionable insights.
- Focus on the most important actions to achieve overarching goals.
Implementing a system to track KPIs provides real-time insights into our marketing performance.
- Immediately identify areas in need of improvement.
- Make better decisions based on up-to-date data.
- Allocate marketing resources more efficiently.
Learn how to set, organize and execute your marketing initiatives in order to make progress toward your goals.
- Gain a clear overview of all current initiatives.
- Ensure the team is working on achieving high-priority strategic objectives.
- Align day-to-day tasks with high-level goals.
Break down your marketing initiatives into smaller and more manageable units – tasks – and learn how to best manage and organize them in a single place.
- Ensure all team members are clear on their responsibilities and progress.
- Align daily activities with marketing initiatives and goals.
- Monitor and optimize task completion towards achieving goals.
Centralize resources and workflows the growth team uses in a single place, ensuring everyone is always up-to-date with their responsibilities.
- Store important documents, e.g. Growth Strategy, Experimentation Guidelines, etc.
- Track growth-specific metrics only.
- Brainstorm and write down hypotheses about problems you’re facing.
- Track all the experiments the Growth team is running with ease.
Learn how to organize and manage important social media documents, streamline efforts, and create detailed social media plans.
- Easily access all relevant social media documents.
- Monitor social media metrics, e.g. reach, engagement, followers growth, etc.
- Create, manage and track social media posts, from the idea to the published stage.
Ensure your advertising team can effortlessly create targeted ads, relevant audiences, and optimize their ad spend in order to achieve the best results.
- Organize essential resources for campaign management and performance analysis.
- Track ads-related metrics on a month-to-month basis.
- Define and organize various audiences targeted in ad campaigns.
- Create a well-defined system for creating and publishing ads.
Streamline your efforts when it comes to creating, optimizing, and promoting content for your target audience.
- Manage all relevant documents for the Content and SEO team.
- Create a monthly tracking sheet for content and SEO-related metrics only.
- Research and identify relevant keywords for our content.
- Plan, write, and manage all blog posts from a single point of view.
- Track all the links you acquire and refine your outreach process.
- Structure emails into series, write actual content for emails, set touchpoints, and more.
Upcoming Modules
Identify, track, and nurture potential customers as they transition from prospects to active opportunities.
- Creating lead gen forms and lead automation
- Tracking lead sources and statuses
- Lead scoring based on potential and fit
- Nurturing strategies to engage and warm leads
Visualize and manage the progression of sales opportunities through different stages from initiation to closure.
- Staging and categorizing opportunities
- Monitoring deal health and momentum
- Forecasting based on pipeline status
Set and monitor critical performance indicators that measure the effectiveness and success of the sales team.
- Identifying primary sales metrics
- Aligning KPIs with sales targets and business goals
- Periodic assessment and modification of KPIs
Roll out targeted campaigns or strategies aimed at boosting sales outcomes or addressing specific challenges.
- Creating initiatives based on market insights
- Executing and monitoring initiative rollout
- Post-initiative review and lessons learned
Organize and prioritize day-to-day activities that drive consistent and targeted sales efforts.
- Delegating tasks among sales team members
- Monitoring task completion against deadlines
- Adapting and rescheduling based on changing priorities
Define and refine the systematic series of actions taken to achieve consistent sales results.
- Process mapping from lead acquisition to deal closure
- Identifying inefficiencies and bottlenecks
- Iterative process improvement based on feedback
Evaluate, structure, and enhance the capabilities and roles within the sales department.
- Skills assessment against industry benchmarks
- Optimizing team structure
- Defining sales roles and expectations
Gather and analyze quantitative data to gain insights into sales performance, effectiveness, and areas for improvement.
- Monitoring conversion rates through the sales funnel
- Tracking deal velocity and time-to-close
- Analyzing win/loss ratios for improvement
Consolidate and share critical sales-related information, best practices, and resources to empower the sales team.
- Compilation of product details, FAQs, and competitive insights
- Storing sales scripts and objection-handling techniques
- Periodic updates and refining based on market changes
Define the high-level plan for your product, ensuring it aligns with the business objectives and fulfills user needs.
- Competitive analysis
- Product journey mapping
- Value proposition and differentiation
Set and monitor key performance indicators that measure the product's success and health.
- Defining long-term product goals
- Aligning KPIs with goals
- Continuous monitoring and performance analysis
Create a visual representation of the product's direction, detailing features, enhancements, and milestones.
- Prioritizing and scheduling features
- Aligning roadmap with set goals
- Reviewing and updating the iterative roadmap
Maintain a prioritized list of features, improvements, and technical requirements for the product.
- Preparing and prioritizing backlog
- User stories and requirement detailing
- Effort estimation and value assessment
Plan and execute short, focused cycles of work aimed at achieving specific product objectives.
- Sprint planning and task allocation
- Daily stand-up meetings and reviews
- Sprint retrospectives for continuous improvement
Document and optimize workflows and procedures related to product development and management.
- Mapping processes for product lifecycle stages
- Identifying of bottlenecks and inefficiencies
- Refining and iterating processes
Understand and manage the competencies and capabilities of the team responsible for the product.
- Skill matrix and gap analysis
- Training and development plans
- Team collaboration and communication protocols
Track quantitative measures that indicate product usage, engagement, and overall health.
- Identifying primary product metric
- Setting and tracking product development team effectiveness
Gather, analyze, and act upon feedback from users to continually refine and improve the product.
- User feedback collection form
- Feedback categorization and analysis
- Integration of insights into the product roadmap
Use data-driven insights to understand user behavior and make informed product decisions.
- User behavior tracking and analysis
- Defining analytics tools and monitoring
Centralize and manage vital client details, interactions, and history to enhance relationship management.
- Client profile creation with critical contact details
- Adding preferences, needs and goals
- Connecting clients to projects
Oversee and handle client-related projects, ensuring timely delivery and adherence to standards.
- Organize and prioritize clients projects
- Allocating and scheduling resources
- Tracking progress against deadlines
List and prioritize actionable steps required for client project success.
- Creating task assignments based on roles and expertise
- Progress monitoring and updates
Streamline workflow methodologies to consistently meet and exceed client expectations.
- Step-by-step process outlines
- Efficiency audits and iterative refinement
- Best practice documentation
Align teams working on projects with the necessary skill sets and proficiency levels for the best results.
- Defining team member roles
- Identifying skill gaps
- Cross-functional collaboration facilitation
Implement performance metrics to evaluate and improve client project outcomes.
- Client satisfaction scores
- Project delivery efficiency metrics
- Return on Investment (ROI) analysis
Establish a seamless and informative onboarding process for new clients.
- Onboarding checklists, step-by-step
- Introductory materials and resources
- Feedback loops for continuous improvement
Regularly update clients with clear and comprehensive reports on project progress and outcomes.
- Customizable report templates
- Performance analysis and insights
- Report scheduling and method selection
Solicit and compile client feedback to enhance service quality and relationship depth.
- Collecting structured feedback
- Analyzing feedback
- Integrating feedback into improvement initiatives
Formulate a robust plan to address customer concerns efficiently while improving overall satisfaction.
- Setting goals based on customer expectations
- Allocating resources
- Integrating feedback for ongoing refinement
Monitor and measure customer support effectiveness to ensure quality and responsiveness.
- First-response time metrics
- Customer satisfaction rates
- Issue resolution effectiveness
Design and implement initiatives to enhance support quality and client relations.
- Defining and setting initiatives
- Breaking down initiatives into tasks and delegating them
- Giving feedback based on performance
Define and prioritize the daily activities to streamline the support process.
- Sorting and assigning tickets
- Scheduling follow-ups and reminders
- Monitoring support channel effectiveness
Manage, track, and resolve customer issues in a structured and efficient manner.
- Ticket categorization based on urgency and type
- Assignment to relevant support team members
- Progress and resolution tracking
Collect, analyze, and act upon feedback from customers to improve support services.
- Collecting feedback
- Feedback analysis and insights
- Integrating feedback into training and initiatives
Organize support team members schedules to ensure maximum availability and responsiveness.
- Roster planning and assignment
- Shift swaps and emergency covers
- Peak time coverage planning
Standardize methods and procedures to ensure consistent support quality.
- Documenting standard operating procedures
- Continuous process review and improvement
- Defining and creating onboarding processes for new support members
Evaluate and develop the skills of your support team to match the demands of your customers.
- Defining roles and responsibilities according to skill set
- Skill gap analysis and training
- Performance reviews and feedback loops
Deploy data-driven measurements to gauge the success and areas of improvement in customer support.
- Ticket resolution time metrics
- Customer feedback scores
- Efficiency metrics for support tools
Continuously come up with new ideas to elevate the quality of customer support offered.
- Organizing brainstorming sessions
- Giving feedback for improvements
- Measuring support metrics and aiming for consistent improvement
Devise a comprehensive strategy to attract, retain, and develop the best talent in alignment with organizational goals.
- Talent acquisition plans
- Employee retention programs
- Professional development strategy
Establish key metrics to evaluate and enhance HR functions and initiatives.
- Identifying key impact areas of improvement
- Defining and setting KPIs
- Tracking targets, deadlines and execution
Implement HR initiatives that foster growth, satisfaction, and a positive work culture.
- Brainstorming and prioritizing HR initiatives
- Mapping initiatives to KPIs
- Defining, managing and executing initiatives
Detail actionable steps and activities essential for the effective functioning of the HR team.
- Recruitment process tasks
- Employee onboarding steps
- Performance review scheduling
Formalize procedures and workflows for consistent and efficient HR operations.
- Hiring and interview processes
- Benefits administration workflows
- Offboarding procedures
Assemble a competent HR team equipped with the right skills and mindset to foster organizational growth.
- Team roles and responsibilities
- Skills and process ownership map
Adopt data-driven insights to gauge the efficacy and areas of improvement for HR initiatives.
- Employee engagement metrics
- Training effectiveness scores
- Time-to-hire and cost-to-hire analytics
Maintain a centralized repository of all employee details, ensuring accuracy and confidentiality.
- Personal and professional people info
- Roles and departmental categorizations
- Connection with training and development
Oversee the formulation, renewal, and maintenance of contracts for all organizational roles.
- Employee contracts database
- Renewal reminders and processes
- Legal compliance checks
Implement a transparent and efficient system for managing employee leave and vacations.
- Leave request workflows
- Accumulated leave tracking
Ensure a smooth transition for new hires with structured onboarding procedures.
- Standardizing onboarding process
- Training modules and timelines
- Buddy and mentorship programs
Champion the continuous growth of employees through targeted training and developmental programs.
- Skill gap identification
- External workshop opportunities
- In-house training sessions
Conduct regular evaluations of employee performance, promoting transparency and constructive feedback.
- Review schedules calendar
- 360-degree feedback systems
- Performance review docs
- Rating systems and scoreboards
Drive tech-centric initiatives to bolster the organization's digital capabilities and infrastructure.
- Digital transformation projects
- Technology enhancement initiatives
- System and software upgrades
Break down and manage daily tech-related tasks to ensure smooth IT operations.
- Defining and prioritizing tasks
- Allocating resources for specific tasks
- Tracking and ensuring task completion
Consolidate and manage all digital tools and systems powering the organization's operations.
- Software licenses and renewals
- Tool usage analytics
- Recommendations for new tools
Standardize IT procedures to ensure optimal performance, security, and efficiency.
- Tools for workflows and processes
Cultivate a tech-savvy team that's adept at leveraging modern tools and practices.
- Team skills assessments
- IT training opportunities
- Cross-functional collaboration efforts
Access the 360° Business Architect
E-Learning Platform
Our online e-learning platform provides everything you need to master business management
and transform the way you work – from the tools and resources to expert insights.
🧑💻 Online Course
Learn how to transform your business operations through our comprehensive course and video lessons, recorded for your convenience.
⏺️ Live Classes
Gain unlimited access to all course lessons, recorded for your convenience.
📁 Templates
Get ready-made, adaptable templates you can tailor to your business needs.
📚 Documentation
Sift through detailed guides for everything related to the course and frameworks.
📝 Assignments
Put theory into practice with hands-on tasks and challenges created by our team.
Here to Guide You Every Step of the Way
Our dedicated mentors will work closely with you, offering insights and advice tailored
to your specific needs throughout the entire 360° Business Management Program.
⭐ 1-on-1 Consultations
Personalized sessions to help you customize and implement our framework.
⭐ Live Q&A Sessions
Interactive Q&A sessions where we answer all of your questions in real time.
⭐ Private Support
Friendly support team ready to help with any issues you might have.
⭐ Community Access
Exclusive Community for you to share experiences with peers.
⭐ Dedicated Advisor
Your own guide throughout the program, ready to answer your questions.
⭐ Virtual Meetups
Online meetups for you to interact with other students and our experts.
By the End of This Program, You’ll:
Have structured operations, with everyone clear on their roles and objectives.
Learn to get the most out of your resources, even with a lean team.
Consistently deliver high-quality results to foster client trust.
Operate with ease, minimizing procedural roadblocks.
Grow your business without facing typical scalability issues.
Experience predictable success, thanks to a structured and reliable approach.
Experience Infinity’s Business Management Software 🚀
In addition to masterclasses, resources, and mentorship, you also get access to Infinity – a fully flexible business operations and work management software that adapts to your needs and allows you to organize anything from tasks to the hiring process.
Here’s what’s included:
All Features
Unlimited Boards, Items and Views
Advanced Automations
70+ Templates
Early Bird Discount on All Plans
For early adopters, we’ve prepared a special discount: up to 30% on all plans.
Grab the offer before it expires!
100% secure
payment, powered by 
7-Day Money Back Guarantee
While we’ve created this program to fully equip you with the knowledge necessary to transform your business, we understand that it might not be for everyone. Therefore, we’ve made sure you can get a refund within 7 days from purchasing one of the plans.
Schedule a Demo Call
Schedule a one-on-one demo call with our experts if you want to see
what our
360° Business Architect program is about, if it’s for you, and how it can help you.
FAQ
Because we’ll provide you not only with the knowledge but also a blueprint to help you transform your business into an efficient, scalable organization. Our business management program will help you organize everything from business operations to support with the help of detailed frameworks, comprehensive lessons, and one-on-one mentorship.
The entire program is tailored for startups and small businesses looking to optimize their business operations, but it’s also beneficial for business consultants, managers, and those looking to improve their operational efficiency.
You can load everything from the Business Management framework instantly. As we release new sections, you’ll be able to use the lessons and the frameworks. With each completed module, you get tutorials and assignments that help you customize frameworks according to your needs. You also gain access to our community and mentors.
No, it's not necessary. However, because the course material is structured and demonstrated using Infinity, we suggest having an Infinity plan. This will enable you to fully benefit from the program and apply what you learn directly within the software.
Yes, you can. It’s possible to re-create a similar structure in other business management tools, just keep in mind that you’ll need to make some adjustments. If you have any questions, we are always here to assist you and share best practices.
Yes, upon successfully completing our business management course, you’ll become a certified Business Architect .You will receive an Infinity certificate that you can share with your professional network and potential employers, as well as use it to pass down your knowledge to others.
“Simplicity and flexibility are the key factors for us. We have people that want to view data in “their way” for their job position. This does that. The folks that have helped us get up and going have been wonderful to work with as well. ”
“Great product, awesome team, and continuous improvements. I have been following this closely and so glad to see this grow. Now my team is using Infinity to organize all the data of our agency clients, TexAu leads, and the company.”
“It’s one of the TOP 3 tools that we don’t want to miss in our stack. We organize a hundred things with it: media galleries, software overview, social media & content marketing plans, CRM, digital resources, etc. Highly recommended.”